It took a while to get to the heart of why Coke is suspending advertising for a bit, but, it, hey, if they want to call for private companies to censor users, maybe it’s time to boycott Coke
Coca-Cola announces pause on all social media advertising
Coca-Cola announced on Friday that it is pausing its advertising on all social media platforms for 30 days as it assesses its strategy amid a flood of criticism over tech companies’ handling of racist content on their platforms.
James Quincey, CEO of the Coca-Cola Company, said his organization would take the time to examine if changes are needed in its policy and called on social media platforms to allow greater accountability over what’s written online.
“There is no place for racism in the world and there is no place for racism on social media. The Coca-Cola Company will pause paid advertising on all social media platforms globally for at least 30 days,” he said in a statement. “We will take this time to reassess our advertising policies to determine whether revisions are needed. We also expect greater accountability and transparency from our social media partners.”
The company did not clarify if it was joining a burgeoning boycott of social media advertising that has taken off in the aftermath of national protests over systemic racism and police brutality. The company’s social media accounts have been amplifying messages advocating for systemic changes.
They may not have clarified, but, The Hill sure seems confident over this
Coca-Cola’s announcement comes as a growing number of organizations call on Facebook advertisers to pause their ad spending on the platform. Unilever, which owns Dove, Ben & Jerry’s and Hellmann’s, also said Friday it will cease advertising on Facebook, Instagram and Twitter in the U.S. at least through Dec. 31.
The boycotts are part of an effort to pressure social media companies to adopt stricter policies regarding hate speech and disinformation.
In other words, they want these companies to censor its users for Wrongthink. And, yes, they can do that, they are private companies, they can allow and disallow whatever content they want.
In apparent recognition of the criticism, Facebook announced Friday it will label but leave up posts deemed “newsworthy†that violate company policies, a major reversal that comes after weeks of criticism.
Say what you will, Facebook is learning that whacking content is a bad idea for their business model, because people will just stop using it. They’ve already had enough problems. They probably also finally realize that they will never win with the unhinged Leftist SJWs.
People are already abandoning Twitter at a huge rate for Parler. They’re tired of the double standard of how conservatives are put in timeout and “permanently suspended” while this rarely happens to liberals. Though, with Instagram, who cares? That just seems to be a spot for people to be uber-narcissistic.
If Coke and these other companies want to be for their own Free Speech but against others, they will be rather surprised that their new Wokeness causes a massive monetary hit.
Let’s face it, this is about banning the Bad Orange Man from social media as far out from election day as possible. I’m not sure the social platform giants have enough time to ban Trump without banning all “politicians”…and a whole lot of other people.
They’re still trying to call Trump a racist, but for the last four years it’s always the left that ends up with blackface all over their face. I don’t think any social media platform can successfully “ban” Trump without banning Kimmel first and I don’t think Disney / ABC / Fox / ESPN / Marvel / Lucasfilms / Pixar / Hulu is going to let anyone “ban” Kimmel from anything. Escpecially since he’s hosting the emmy awards in a few months. On ABC…