I’d love to know the thought process behind this
.@Hersheys is putting the face of a trans-"woman" on chocolate bar wrappers with "HerShe" highlighted in honor of international women's day.
Hershey's is erasing women. pic.twitter.com/JzRkAtwTdO— Leftism (@LeftismForU) March 1, 2023
Did Hershey discuss this in a meeting, planning it out? Did their ad department, or a hired ad company, put it together then bring it to the suits who approve ads? Did no one say “why in the ever loving f*ck are we using a mentally ill man for an ad campaign for international women’s day?”
Boycott Hershey’s Calls Over Trans Woman in International Women’s Day Promo
Some social media users have called for a boycott of Hershey’s products over its decision to include a transgender woman in its International Women’s Day advertising campaign in Canada.
The chocolate manufacturer brought back its SHE bar for a third time on March 1, to “shine a light on the women and girls who inspire us every day.”
In Canada, this is being branded as HER, with bars featuring the faces of five women chosen to be part of the campaign.
One of those chosen for the promotion is Fae Johnstone, a transgender rights activist, who said they were honored to be featured.
Not a women. You can shave a bear and call it a pig, but, it’s still a bear
“You get the feeling that these companies *always* despised women — they were just waiting for the right moment to stick it to us,” Abigail Shrier, author of Irreversible Damage: The Transgender Craze Seducing Our Daughters, tweeted. “Here’s the thing about real women, Hersheys: we have long memories.”
Also Wednesday
(MarketWatch) Shares of Hershey Co. HSY, -0.70% slid 0.70% to $236.65 Wednesday, on what proved to be an all-around mixed trading session for the stock market, with the Dow Jones Industrial Average DJIA, +0.02% rising 0.02% to 32,661.84 and the S&P 500 Index SPX, -0.47% falling 0.47% to 3,951.39. This was the stock’s second consecutive day of losses. Hershey Co. closed $7.73 short of its 52-week high ($244.38), which the company achieved on February 22nd.
I suspect the purchase of Hershey products is going to dip. It’s not very good chocolate. I buy the Lidl brand Way To Go bar, which is much bigger, for $2.40, and it is much, much better.
Read: Hershey Chocolate Erases Women In Ad For Women’s Month »