Hey, with the ride wave rising higher and higher, I bet Democrats are pretty upset with early voting and mail in voting, eh? If we all voted on election day, they might possibly maybe have a chance to mitigate some of the damage. Oops!
Steering the conversation toward the economy could actually help Democrats
With just two weeks until Election Day, recent polling suggests that support for the Democratic Party is eroding nationally in the final stretch of the midterm campaign.
Republicans have gained more than four points in the generic ballot since last month. Democrats enjoyed a one-point advantage in mid-September, but the GOP now leads by over three points, per RealClearPolitics’ average.
Not only is support for Democrats declining overall — it is also weakening among the very constituencies that the party has been courting for months. Since mid-September, Democrats have lost 9-points in the generic ballot with independents, 13-points with women, and 32-points with independent women, per the latest NY Times/Siena College poll. While we should not extrapolate too much from one survey, this trend is largely reflected in other public polls.
Obviously, Democrats focused on abortion on demand, thinking that was the path to winning, but, they were mostly preaching to the choir, and even losing support from those who saw their price of living ever-rising
The same NY Times/Siena poll finds that 44 percent of voters cite economic issues — either the economy generally (26 percent) or rising prices specifically (18 percent) — as the main problem facing the country, while just 5 percent name abortion. The same trend is true of women and independents.
Pocketbook concerns are clearly dominant, and by not messaging on these issues, Democrats are letting Republicans’ economy-focused attack ads — which are largely concentrated in battleground states and swing districts — go uncontested. Indeed, tracking by AdImpact finds that Republicans have outspent and out-aired Democrats by a ten-to-one margin on ads mentioning inflation.
What have the Democrats really done? The jobs market has essentially gained back what was lost in the pandemic.
Moreover, when Democrats do discuss the economy, they largely aren’t talking about it in the right way, per veteran pollster Stan Greenberg. When the party touts strong macroeconomic metrics such as historically low unemployment rates and the passage of their spending bill — but avoids talking about rising prices — voters perceive it as disingenuous.
They are lying.
What Democrats should instead be doing, Greenberg argues, is making an effort in their advertising to inform voters that the party has a plan to lower the cost of living if reelected, while also highlighting how Republicans have opposed cutting costs for working people at every turn.
What plan? They control the House, Senate, and White House. They’ve had since January 20, 2021, to implement their plan. Let them try this, because that is what ever Republican will ask “why haven’t they implemented the plan? Where is it?”
How can Democrats counter the GOP’s cost-of-living hits? Run ads hammering Republicans for voting against capping insulin at an affordable level and opposing extending the child tax credit, which would have delivered $600 a month to working people. Ramp up attacks on GOP candidates who favor weakening broadly popular entitlement programs like Social Security and Medicare.
None of which brings down inflation. Doesn’t bring down the price of food, clothes, housing, vehicles, energy, etc and so on. I’d like to see them give it a whirl.
Read: Democrat Strategists See Writing On Wall, Want Dems To Talk About Economy »